Packaging
Lab

Packaging
Lab

Manifesto

Manifesto

A space where packaging projects come together as part of an ongoing exploration.

A selection of work that reflects different approaches to form, material, and visual language, where each project responds to its own context while contributing to a broader understanding of packaging as a medium.

Beyond function, these pieces explore how objects communicate, how they build identity, and how they shape perception through detail, composition, and craft.

A place to observe, compare, and understand how packaging can move between clarity and expression, always in service of a stronger idea.

A space where packaging projects come together as part of an ongoing exploration.

A selection of work that reflects different approaches to form, material, and visual language, where each project responds to its own context while contributing to a broader understanding of packaging as a medium.

Beyond function, these pieces explore how objects communicate, how they build identity, and how they shape perception through detail, composition, and craft.

A place to observe, compare, and understand how packaging can move between clarity and expression, always in service of a stronger idea.

A space where packaging projects come together as part of an ongoing exploration.

A selection of work that reflects different approaches to form, material, and visual language, where each project responds to its own context while contributing to a broader understanding of packaging as a medium.

Beyond function, these pieces explore how objects communicate, how they build identity, and how they shape perception through detail, composition, and craft.

A place to observe, compare, and understand how packaging can move between clarity and expression, always in service of a stronger idea.

A personal packaging exploration inspired by family.

A tea for Mariana, featuring illustrations by our son Antón.

A personal packaging exploration inspired by family.

A tea for Mariana, featuring illustrations by our son Antón.

A project where illustration grows into identity, turning a character into a brand

A project where illustration grows into identity, turning a character into a brand

A project where illustration grows into identity, turning a character into a brand

A limited edition by Patagonia honoring the trails of Bariloche and those who walk them.

A limited edition by Patagonia honoring the trails of Bariloche and those who walk them.

A limited edition by Patagonia honoring the trails of Bariloche and those who walk them.

A limited edition by Patagonia, bringing a touch of humor to the brand through a honey-infused beer.

A limited edition by Patagonia, bringing a touch of humor to the brand through a honey-infused beer.

A limited edition by Patagonia, bringing a touch of humor to the brand through a honey-infused beer.

A Patagonia beer designed in a single ink, expressing a crafted spirit within an industrial product.

A Patagonia beer designed in a single ink, expressing a crafted spirit within an industrial product.

A Patagonia beer designed in a single ink, expressing a crafted spirit within an industrial product.

A brand that captures the raw, iconic spirit of the “paty de cancha” and takes it to retail.

A brand that captures the raw, iconic spirit of the “paty de cancha” and takes it to retail.

A brand that captures the raw, iconic spirit of the “paty de cancha” and takes it to retail.

Two limited editions by Patagonia, reinforcing the brand’s craft, adventurous, and local spirit.

Two limited editions by Patagonia, reinforcing the brand’s craft, adventurous, and local spirit.

Two limited editions by Patagonia, reinforcing the brand’s craft, adventurous, and local spirit.

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Let’s create more 


of this sh*t together

Let’s create more 


of this sh*t together

Thanks
for watch,

Thanks
for watch,

Pablo.

Pablo.

Thanks
for watch,

Pablo.